An adventurist spirit to the extreme, having spent years bumming around the world on his skis, Norm’s career as a photographer traces back to Aspen in the 1960’s. As he will tell it, "I found out I couldn’t eat my skis."  So he began designing brochures and ads for local companies and in 1965 he founded his own advertising agency, Studio Three. The agency headed campaigns for the Lange Boot Company, Smith Goggles, Head Ski and Sports, Fila, and Wilson, amongst many others. But in a small town, Norm found he was shooting most of the images for the campaigns himself. As his client list grew he found himself traveling the world working on bigger campaigns and enjoying the photography component immensely. During that time, Norm was privileged to photograph outstanding athletes, celebrities and top models. He covered numerous Wimbledon and US Open Tennis Championships, World Cup skiing, and four Winter Olympic Games. His work spoke for itself and it didn’t take long before other advertising agencies came knocking on his door.

It was in 1976 that Norm finally parted ways with his own agency for a job offer that he couldn’t refuse. It was then Norm began his 13 year long relationship with Chicago’s Leo Burnett Agency as a photographer of the iconic Marlboro Campaign. Over the years, Norm and his team created imagery that would become what is regarded as the most recognizable campaign in advertising history.

It was in 1976 that Norm finally parted ways with his own agency for a job offer that he couldn’t refuse. It was then Norm began his 13 year long relationship with Chicago’s Leo Burnett agency as a photographer of the iconic Marlboro Campaign. Over the years, Norm and his team created imagery that would become what is regarded as the most recognizable campaign in advertising history.

After Marlboro stopped advertising in the U.S. in 1990, Norm began a new chapter of his career traveling and producing fine art photographic images and enjoying great success selling his work all over the world. At 74, Norm still uses the phrase, "when I grow up," and you can still find a child-like grin on his face whenever he’s behind his camera. Photography isn’t just a job for Norm, it’s his lifeblood, and it continues to challenge and impassion him on a daily basis. Norm is a true character and a natural born teacher. He’s chalk full of amazing stories and his passion for life and photography is infectious.